Would they get the feeling that your brand is compelling, clear and concise? Or is it cluttered, unfocused and bland?
To succeed and reach your business goals, you need to stand out and be instantly recognizable to the people who matter. You need a well-designed visual identity that communicates who you are, attracts customers and inspires you. It is the difference between looking like you don’t know what you are doing and being able to instill trust that you are the best person/business/product for the job.
You may be just starting out on a new venture, looking to come out the gate swinging with kick-ass branding that places you heads and shoulders over the competition. Or perhaps you have a few years in the game and are looking to refresh your brand to something more fitting of what you have accomplished and your vision for the future. We can help you bring your vision to life with timeless, sophisticated design.
Good design happens when competent designers are engaged with a thorough knowledge of the context of the problem. To ensure best results, we follow a couple of steps in sequence when designing your visual identity. This helps us understand what you need before we put pen to paper or fire up design software.
We chat with you to best understand your needs and establish the working relationship.
You receive a questionnaire to share important details about your brand. You will also be prompted to pull together influences and inspiration to a vision board.
We create a mood board and define brand tone and colour palette.
This is where we go crazy, experimenting and exploring options for review during our first deadline. With feedback and collaboration, we refine until we get to a chosen logo.
We take the chosen logo and build the visual system of your brand around it.
Once we’ve completed revisions and build-out, it is time to wrap up loose ends and release your brand into the world.
We work with startups getting to the world of business for the first time; we also work with experienced veterans. Whether you need something quick and fast or you need extensive branding, we have packages to suit your needs. Starting from…
Check out what some of our clients have to say about us.
We were drawn to Oto’s work after seeing one of the designs of another company. We contacted him with our brief. We were impressed by how well Oto understood our brief, and responded to feedback so promptly and accurately. We also really appreciated being presented with multiple options which allowed us to work collaboratively and generate some new ideas that we hadn’t considered ourselves. His work represented us, professionals with excellence…Siamisang Ramalebana (Lucy Quiver Property Group)
Those who know me, know that I’m not one who grows into something or someone. You have to arrest my attention from the get go! Why settle for mediocre, when you can have or be exceptional! The world of design can at times be mysterious. Communicating a concept or idea to a creative can be difficult. Well after several deliberations and illustrations with the “Instigator” as Oto refers to himself. He truly mastered the logo that has caused a stir with my peers and those who have threatened to use it, if I had not patented or applied to copyright it. The first time I got the ‘optional draft designs’ I belted out in a ‘WHAAAAAAAAT ’ and proceeded to scream. This logo encapsulates my being, soul, spirit, heart and mind. This truly is an iconic piece and even Shaka Zulu would be proud. Bayede!!!Thuli Zulu (CREA8 International)