Art of Superwoman

Fearlessly expressing the modern woman experience

The Brief

Olwethu needed a fresh identity for her rapidly growing brand and approached us to come with a solution.

The Outcome

We explored various options and came up with the visual motif of a brush painted heart / shield to represent the idea – ‘Art of Superwoman’.

The Result

We designed multiple lockups of the logo for use on different medium, and executed a show logo for her digital channels.