Brand Strategy
Build a compelling brand behind your business
Branding is the art of becoming knowable, likeable and trustable
– John Jantsch
Imagine a brand so inviting, that your dream customers are excited to work with you, seeking you out, and when you deliver, they absolutely love you and brag to others about you
We can help you create such a brand, digging deep with you to unearth the core idea behind your brand – what you do, who you do it for, and why they should care. With your brand clearly defined, a powerful visual identity can be created that attracts your dream customers.
How it works
The Brand Process
Step 1: Questionnaire
We send you a questionnaire to work through and fill in your answers
Step 2: Workshop
We sit together to break down your answers and explore the budding foundations of your brand
Step 3: Synthesis
We take your answers and craft your brand essence – positioning, value proposition, tone, etc
Step 4: Document
We provide you with a document containing your brand story and elements.
Branding Packages
DIY BRAND KIT
DIY Brand Sprint
A self paced 5-step course designed to help you distill your brand essence into an actionable creative brief. Perfect for self-starters and solopreneurs.
FACILITATED WORKSHOPS
Brand Sprint Workshop
A 2-Session facilitated workshop that draws from our expertise and the experience of your team to distill the core idea behind your brand, and the various pillars that make up its attributes. Perfect for small businesses and small teams.
Brand Strategy
A 3-day workshop designed to dig deep into small to medium sized organisations to clarify their purpose, understand their customers better and position themselves competitively in the market place.
What they say about us
Testimonials
Oto is a creative genius! In our need to refresh and revitalize our brand, he was able to quickly understand the essence behind the brand. This was soon translated into some of the best design work I have encountered in this industry. He is top of mind for future recommendations!
Christine Jawichre (Blue Platinum Events)
Oto was able to understand my world and interpret it to the global standard, which left me feeling highly passionate about pursuing my vision. What I appreciate more, is that he was patient and handled different opinions professionally and with great respect. May he continue to SOW the seeds of wisdom.
Ayanda Khubeka (Seeds of Wisdom)
Insight
8 ways a solid brand identity and strategy will propel your business to the next level
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